The Toolkit · Build It Backwards
Begin at the end

Most businesses are built the wrong way round.

You pour everything into the business and hope enough is left over for a life. Build It Backwards flips it. You design the life you actually want first, work back to the one number your business needs to hit, and let everything else flow down from there.

The usual way Business first → grind → whatever is left is your life
Backwards The life you want → Your Number → a business built to fund it
Your Number, every week

How the tools work together

Each tool does one job and hands the next a single number. Nothing to overwhelm you, and everything connected.

Start here, the front door

Quality of life audit

Design the life you want, cost it, and let it work back through your tax to the profit your business must make.

Gives you: Your Number
Your Number
Then choose your structure

Should I go Ltd?

Now you know your number, see what you would really keep as a sole trader versus a limited company, and land on the way you trade.

Gives you: your structure
your structure
Set the rest

Your number-setters

Four quick tools, each working out one more number from the profit the audit found.

  • Revenue target revenue and weekly pulse
  • Pay yourself your monthly pay
  • Tax set-aside your tax rate
  • Cash flow your runway
Then pricing turns revenue into what to sell
five numbers
Live it, every week

Your dashboard

Your Number lands here as your target. Each week you check in, and the dashboard shows your profit, your tax set aside and your runway against it.

Runs your five numbers

The tools all share the same tax engine, so they always agree. Discover Your Number, choose how you trade, then live it. The number flows down from the life you want, never up from your costs.

The toolkit

Open any tool. Your answers stay private in your own browser, and the numbers carry across.

Start here

Quality of life audit

The heart of it. A guided walk from your wheel of life and your goals, through costing the life you want, to the profit your business needs to make it real.

Takes in
Your life
Hands over
Your Number
Open the audit
Decide how you trade

Should I go Ltd?

An honest, no-jargon comparison of sole trader versus limited company at your real numbers, so you know which way to trade before the audit works out your tax.

Takes in
Your profit
Hands over
Your structure
Open the calculator
Turn it into revenue

Revenue target

Profit is not revenue. This turns Your Number into the sales you must generate to reach it, and into one weekly number to watch, with a built-in sales-versus-cost diagnostic.

Takes in
Your Number
Hands over
Revenue and weekly pulse
Open the calculator
Then, how to hit it

Pricing for profit

The reality check: given the revenue you need, it works out how many you must sell and at what price. Your pricing built on your life, not a guess.

Takes in
Your revenue target
Hands over
A sales plan
Open the calculator
Pay yourself

Pay yourself

Salary and dividends made clear. See what lands in your pocket, what goes to HMRC and what stays in the business, with every step of the maths on demand.

Takes in
Your profit
Hands over
Your monthly pay
Open the calculator
Never get caught out

Set aside for tax

Know what tax is coming and when, and the amount to move into a pot. Work out this month, or check you are on track for the year, with the full breakdown.

Takes in
Your profit
Hands over
Your set-aside rate
Open the calculator
Sleep at night

Cash flow and runway

If the money stopped, how long could you keep going? See your runway, set a rainy day buffer and get a simple plan to build it. Cash flow, without the fear.

Takes in
Your cash and costs
Hands over
Your runway target
Open the tool
Live it

Your dashboard

You build it through the course, one number per lesson, then it becomes your weekly ritual. Your Number from the audit is the target everything else works back to.

Takes in
Your Number, and your week
Gives you
Your five numbers, one page
Open the dashboard
Build it backwards · striveX

When you would rather it was handled for you

The tools get you clear. When you want an accountant to run the numbers and take the admin off your plate, that is what we do at striveX.

Become a client