The Toolkit \u00b7 Build It Backwards<\/title>\r\n<link rel=\"preconnect\" href=\"https:\/\/fonts.googleapis.com\">\r\n<link rel=\"preconnect\" href=\"https:\/\/fonts.gstatic.com\" crossorigin>\r\n<link href=\"https:\/\/fonts.googleapis.com\/css2?family=Fraunces:opsz,wght@9..144,400;9..144,500;9..144,600&family=Inter:wght@400;500&family=Plus+Jakarta+Sans:wght@600;700&display=swap\" rel=\"stylesheet\">\r\n<style>\r\n :root{\r\n --ivory:#F6F0E6; --cream:#FCF8F1; --plum:#4A2C3B; --caramel:#BE8A5A; --caramelD:#9A6B3A;\r\n --rose:#C7A07A; --ink:#2B2328; --muted:#6E5F63; --line:#E7D9C4;\r\n --sf:'Fraunces',Georgia,serif; --ss:'Inter',-apple-system,system-ui,sans-serif;\r\n }\r\n *{box-sizing:border-box}\r\n body{margin:0;background:var(--ivory);color:var(--ink);font-family:var(--ss);line-height:1.6;-webkit-font-smoothing:antialiased}\r\n a{color:inherit}\r\n .container{max-width:1040px;margin:0 auto;padding:0 24px}\r\n\r\n \/* nav *\/\r\n 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8px}\r\n .tool p{font-size:14px;color:var(--muted);margin:0 0 16px}\r\n .tool .meta{display:flex;gap:18px;flex-wrap:wrap;margin-bottom:18px;padding-top:14px;border-top:1px solid var(--line)}\r\n .tool .meta div{font-size:12px}\r\n .tool .meta .l{color:var(--muted);letter-spacing:.05em;text-transform:uppercase;font-size:10px}\r\n .tool .meta .v{font-family:var(--sf);font-size:15px;color:var(--ink);margin-top:2px}\r\n .tool a.open{margin-top:auto;align-self:flex-start;text-decoration:none;background:var(--caramel);color:#3A2230;font-size:14px;font-weight:500;padding:11px 22px;border-radius:24px}\r\n @media(max-width:720px){ .tools{grid-template-columns:1fr} }\r\n\r\n \/* strive *\/\r\n .strive{margin:40px 0;background:#161D51;border-radius:20px;padding:40px 28px;text-align:center;font-family:'Plus Jakarta Sans',var(--ss)}\r\n .strive .k{font-size:11px;letter-spacing:.16em;text-transform:uppercase;color:#8E93C4;font-weight:600}\r\n .strive h3{font-family:'Plus Jakarta Sans',var(--ss);font-weight:700;font-size:26px;color:#fff;margin:10px auto 8px;max-width:18ch}\r\n .strive p{font-size:14px;color:#C6C9E4;max-width:46ch;margin:0 auto 20px}\r\n .strive a{display:inline-block;background:#7B08B5;color:#fff;font-weight:600;font-size:15px;text-decoration:none;padding:15px 32px;border-radius:50px}\r\n\r\n footer{border-top:1px solid var(--line);padding:30px 0;text-align:center;color:var(--muted);font-size:12.5px}\r\n footer .fbrand{font-family:var(--sf);font-size:15px;color:var(--ink)}\r\n<\/style>\r\n<\/head>\r\n<body>\r\n\r\n<nav class=\"nav\"><div class=\"container inner\">\r\n <div class=\"brand\">\r\n <svg viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M21 12H4M9 6L3.5 12 9 18\" stroke=\"#BE8A5A\" stroke-width=\"1.6\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/><\/svg>\r\n Build It Backwards\r\n <\/div>\r\n <div class=\"navlinks\">\r\n <a href=\"#how\">How it works<\/a>\r\n <a href=\"#tools\">The tools<\/a>\r\n <a href=\"quality-of-life-audit.html\" class=\"btn\">Start the audit<\/a>\r\n <\/div>\r\n<\/div><\/nav>\r\n\r\n<header class=\"hero\"><div class=\"container\">\r\n <span class=\"eyebrow\">\r\n <svg viewBox=\"0 0 26 12\" fill=\"none\"><path d=\"M25 6H2M7 1.5L1.5 6 7 10.5\" stroke=\"#9A6B3A\" stroke-width=\"1.3\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/><\/svg>\r\n Begin at the end\r\n <\/span>\r\n <h1>Most businesses are built the wrong way round.<\/h1>\r\n <p>You pour everything into the business and hope enough is left over for a life. Build It Backwards flips it. You design the life you actually want first, work back to the one number your business needs to hit, and let everything else flow down from there.<\/p>\r\n\r\n <div class=\"flip\">\r\n <div class=\"flip-row old\">\r\n <span class=\"lbl\">The usual way<\/span>\r\n <span class=\"chain\">Business first <i>→<\/i> grind <i>→<\/i> whatever is left is your life<\/span>\r\n <\/div>\r\n <div class=\"flip-row new\">\r\n <span class=\"lbl\">Backwards<\/span>\r\n <span class=\"chain\">The life you want <i>→<\/i> Your Number <i>→<\/i> a business built to fund it<\/span>\r\n <\/div>\r\n <\/div>\r\n\r\n <div class=\"cta\">\r\n <a class=\"primary\" href=\"quality-of-life-audit.html\">Start with the audit<\/a>\r\n <a class=\"ghost\" href=\"#how\">See how it works<\/a>\r\n <\/div>\r\n <div class=\"micro\">Your Number, every week<\/div>\r\n<\/div><\/header>\r\n\r\n<section class=\"section\" id=\"how\"><div class=\"container\">\r\n <h2>How the tools work together<\/h2>\r\n <p class=\"sub\">Each tool does one job and hands the next a single number. Nothing to overwhelm you, and everything connected.<\/p>\r\n\r\n <div class=\"journey\">\r\n <div class=\"jstep\">\r\n <div class=\"k\">Start here, the front door<\/div>\r\n <h3>Quality of life audit<\/h3>\r\n <p>Design the life you want, cost it, and let it work back through your tax to the profit your business must make.<\/p>\r\n <span class=\"out\">Gives you: Your Number<\/span>\r\n <\/div>\r\n\r\n <div class=\"connector\">\r\n <div class=\"label\">Your Number<\/div>\r\n <svg viewBox=\"0 0 54 16\" fill=\"none\"><path d=\"M0 8H50M45 3L52 8 45 13\" stroke=\"#C7A07A\" stroke-width=\"1.4\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/><\/svg>\r\n <\/div>\r\n\r\n <div class=\"jstep\">\r\n <div class=\"k\">Then choose your structure<\/div>\r\n <h3>Should I go Ltd?<\/h3>\r\n <p>Now you know your number, see what you would really keep as a sole trader versus a limited company, and land on the way you trade.<\/p>\r\n <span class=\"out\">Gives you: your structure<\/span>\r\n <\/div>\r\n\r\n <div class=\"connector\">\r\n <div class=\"label\">your structure<\/div>\r\n <svg viewBox=\"0 0 54 16\" fill=\"none\"><path d=\"M0 8H50M45 3L52 8 45 13\" stroke=\"#C7A07A\" stroke-width=\"1.4\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/><\/svg>\r\n <\/div>\r\n\r\n <div class=\"jstep\">\r\n <div class=\"k\">Set the rest<\/div>\r\n <h3>Your number-setters<\/h3>\r\n <p>Four quick tools, each working out one more number from the profit the audit found.<\/p>\r\n <ul class=\"setters\">\r\n <li>Revenue target <span>revenue and weekly pulse<\/span><\/li>\r\n <li>Pay yourself <span>your monthly pay<\/span><\/li>\r\n <li>Tax set-aside <span>your tax rate<\/span><\/li>\r\n <li>Cash flow <span>your runway<\/span><\/li>\r\n <\/ul>\r\n <span class=\"out\">Then pricing turns revenue into what to sell<\/span>\r\n <\/div>\r\n\r\n <div class=\"connector\">\r\n <div class=\"label\">five numbers<\/div>\r\n <svg viewBox=\"0 0 54 16\" fill=\"none\"><path d=\"M0 8H50M45 3L52 8 45 13\" stroke=\"#C7A07A\" stroke-width=\"1.4\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/><\/svg>\r\n <\/div>\r\n\r\n <div class=\"jstep\">\r\n <div class=\"k\">Live it, every week<\/div>\r\n <h3>Your dashboard<\/h3>\r\n <p>Your Number lands here as your target. Each week you check in, and the dashboard shows your profit, your tax set aside and your runway against it.<\/p>\r\n <span class=\"out\">Runs your five numbers<\/span>\r\n <\/div>\r\n <\/div>\r\n\r\n <p class=\"jcaption\">The tools all share the same tax engine, so they always agree. <b>Discover Your Number, choose how you trade, then live it.<\/b> The number flows down from the life you want, never up from your costs.<\/p>\r\n<\/div><\/section>\r\n\r\n<section class=\"section\" id=\"tools\" style=\"background:#F1E7DA\"><div class=\"container\">\r\n <h2>The toolkit<\/h2>\r\n <p class=\"sub\">Open any tool. Your answers stay private in your own browser, and the numbers carry across.<\/p>\r\n\r\n <div class=\"tools\">\r\n <div class=\"tool\">\r\n <div class=\"tag\">Start here<\/div>\r\n <h3>Quality of life audit<\/h3>\r\n <p>The heart of it. A guided walk from your wheel of life and your goals, through costing the life you want, to the profit your business needs to make it real.<\/p>\r\n <div class=\"meta\">\r\n <div><div class=\"l\">Takes in<\/div><div class=\"v\">Your life<\/div><\/div>\r\n <div><div class=\"l\">Hands over<\/div><div class=\"v\">Your Number<\/div><\/div>\r\n <\/div>\r\n <a class=\"open\" href=\"quality-of-life-audit.html\">Open the audit<\/a>\r\n <\/div>\r\n\r\n <div class=\"tool\">\r\n <div class=\"tag\">Decide how you trade<\/div>\r\n <h3>Should I go Ltd?<\/h3>\r\n <p>An honest, no-jargon comparison of sole trader versus limited company at your real numbers, so you know which way to trade before the audit works out your tax.<\/p>\r\n <div class=\"meta\">\r\n <div><div class=\"l\">Takes in<\/div><div class=\"v\">Your profit<\/div><\/div>\r\n <div><div class=\"l\">Hands over<\/div><div class=\"v\">Your structure<\/div><\/div>\r\n <\/div>\r\n <a class=\"open\" href=\"should-i-go-ltd.html\">Open the calculator<\/a>\r\n <\/div>\r\n\r\n <div class=\"tool\">\r\n <div class=\"tag\">Turn it into revenue<\/div>\r\n <h3>Revenue target<\/h3>\r\n <p>Profit is not revenue. This turns Your Number into the sales you must generate to reach it, and into one weekly number to watch, with a built-in sales-versus-cost diagnostic.<\/p>\r\n <div class=\"meta\">\r\n <div><div class=\"l\">Takes in<\/div><div class=\"v\">Your Number<\/div><\/div>\r\n <div><div class=\"l\">Hands over<\/div><div class=\"v\">Revenue and weekly pulse<\/div><\/div>\r\n <\/div>\r\n <a class=\"open\" href=\"revenue-target.html\">Open the calculator<\/a>\r\n <\/div>\r\n\r\n <div class=\"tool\">\r\n <div class=\"tag\">Then, how to hit it<\/div>\r\n <h3>Pricing for profit<\/h3>\r\n <p>The reality check: given the revenue you need, it works out how many you must sell and at what price. Your pricing built on your life, not a guess.<\/p>\r\n <div class=\"meta\">\r\n <div><div class=\"l\">Takes in<\/div><div class=\"v\">Your revenue target<\/div><\/div>\r\n <div><div class=\"l\">Hands over<\/div><div class=\"v\">A sales plan<\/div><\/div>\r\n <\/div>\r\n <a class=\"open\" href=\"pricing-for-profit.html\">Open the calculator<\/a>\r\n <\/div>\r\n\r\n <div class=\"tool\">\r\n <div class=\"tag\">Pay yourself<\/div>\r\n <h3>Pay yourself<\/h3>\r\n <p>Salary and dividends made clear. See what lands in your pocket, what goes to HMRC and what stays in the business, with every step of the maths on demand.<\/p>\r\n <div class=\"meta\">\r\n <div><div class=\"l\">Takes in<\/div><div class=\"v\">Your profit<\/div><\/div>\r\n <div><div class=\"l\">Hands over<\/div><div class=\"v\">Your monthly pay<\/div><\/div>\r\n <\/div>\r\n <a class=\"open\" href=\"pay-yourself.html\">Open the calculator<\/a>\r\n <\/div>\r\n\r\n <div class=\"tool\">\r\n <div class=\"tag\">Never get caught out<\/div>\r\n <h3>Set aside for tax<\/h3>\r\n <p>Know what tax is coming and when, and the amount to move into a pot. Work out this month, or check you are on track for the year, with the full breakdown.<\/p>\r\n <div class=\"meta\">\r\n <div><div class=\"l\">Takes in<\/div><div class=\"v\">Your profit<\/div><\/div>\r\n <div><div class=\"l\">Hands over<\/div><div class=\"v\">Your set-aside rate<\/div><\/div>\r\n <\/div>\r\n <a class=\"open\" href=\"tax-set-aside.html\">Open the calculator<\/a>\r\n <\/div>\r\n\r\n <div class=\"tool\">\r\n <div class=\"tag\">Sleep at night<\/div>\r\n <h3>Cash flow and runway<\/h3>\r\n <p>If the money stopped, how long could you keep going? See your runway, set a rainy day buffer and get a simple plan to build it. Cash flow, without the fear.<\/p>\r\n <div class=\"meta\">\r\n <div><div class=\"l\">Takes in<\/div><div class=\"v\">Your cash and costs<\/div><\/div>\r\n <div><div class=\"l\">Hands over<\/div><div class=\"v\">Your runway target<\/div><\/div>\r\n <\/div>\r\n <a class=\"open\" href=\"cash-flow-runway.html\">Open the tool<\/a>\r\n <\/div>\r\n\r\n <div class=\"tool wide\">\r\n <div class=\"tag\">Live it<\/div>\r\n <h3>Your dashboard<\/h3>\r\n <p>You build it through the course, one number per lesson, then it becomes your weekly ritual. Your Number from the audit is the target everything else works back to.<\/p>\r\n <div class=\"meta\">\r\n <div><div class=\"l\">Takes in<\/div><div class=\"v\">Your Number, and your week<\/div><\/div>\r\n <div><div class=\"l\">Gives you<\/div><div class=\"v\">Your five numbers, one page<\/div><\/div>\r\n <\/div>\r\n <a class=\"open\" href=\"your-dashboard.html\">Open the dashboard<\/a>\r\n <\/div>\r\n <\/div>\r\n<\/div><\/section>\r\n\r\n<section><div class=\"container\">\r\n <div class=\"strive\">\r\n <div class=\"k\">Build it backwards \u00b7 striveX<\/div>\r\n <h3>When you would rather it was handled for you<\/h3>\r\n <p>The tools get you clear. When you want an accountant to run the numbers and take the admin off your plate, that is what we do at striveX.<\/p>\r\n <a href=\"https:\/\/strivex.co.uk\/become-a-client-accounting\/\" target=\"_blank\" rel=\"noopener\">Become a client<\/a>\r\n <\/div>\r\n<\/div><\/section>\r\n\r\n<footer><div class=\"container\">\r\n <div class=\"fbrand\">Build It Backwards<\/div>\r\n <div style=\"margin-top:6px\">The size of your business is not the size of your ambition.<\/div>\r\n<\/div><\/footer>\r\n\r\n<\/body>\r\n<\/html>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>The Toolkit \u00b7 Build It Backwards Build It Backwards How it works The tools Start the audit Begin at the end Most businesses are built the wrong way round. You pour everything into the business and hope enough is left over for a life. Build It Backwards flips it. You design the life you actually […]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_canvas","meta":{"_acf_changed":false,"_eb_attr":"","_templately_pack_id":"","_templately_imported_at":"","_templately_source":"","_templately_import_session_id":"","footnotes":""},"class_list":["post-3148","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.bare-digital.com\/ashe\/wp-json\/wp\/v2\/pages\/3148","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bare-digital.com\/ashe\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.bare-digital.com\/ashe\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.bare-digital.com\/ashe\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bare-digital.com\/ashe\/wp-json\/wp\/v2\/comments?post=3148"}],"version-history":[{"count":13,"href":"https:\/\/www.bare-digital.com\/ashe\/wp-json\/wp\/v2\/pages\/3148\/revisions"}],"predecessor-version":[{"id":3425,"href":"https:\/\/www.bare-digital.com\/ashe\/wp-json\/wp\/v2\/pages\/3148\/revisions\/3425"}],"wp:attachment":[{"href":"https:\/\/www.bare-digital.com\/ashe\/wp-json\/wp\/v2\/media?parent=3148"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}

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\n\t\t\t\t\t\r\n\r\n\r\n\r\nThe Toolkit \u00b7 Build It Backwards<\/title>\r\n<link rel=\"preconnect\" href=\"https:\/\/fonts.googleapis.com\">\r\n<link rel=\"preconnect\" href=\"https:\/\/fonts.gstatic.com\" crossorigin>\r\n<link href=\"https:\/\/fonts.googleapis.com\/css2?family=Fraunces:opsz,wght@9..144,400;9..144,500;9..144,600&family=Inter:wght@400;500&family=Plus+Jakarta+Sans:wght@600;700&display=swap\" rel=\"stylesheet\">\r\n<style>\r\n :root{\r\n --ivory:#F6F0E6; --cream:#FCF8F1; --plum:#4A2C3B; --caramel:#BE8A5A; --caramelD:#9A6B3A;\r\n --rose:#C7A07A; --ink:#2B2328; --muted:#6E5F63; --line:#E7D9C4;\r\n --sf:'Fraunces',Georgia,serif; --ss:'Inter',-apple-system,system-ui,sans-serif;\r\n }\r\n *{box-sizing:border-box}\r\n body{margin:0;background:var(--ivory);color:var(--ink);font-family:var(--ss);line-height:1.6;-webkit-font-smoothing:antialiased}\r\n a{color:inherit}\r\n .container{max-width:1040px;margin:0 auto;padding:0 24px}\r\n\r\n \/* nav *\/\r\n .nav{position:sticky;top:0;z-index:50;background:rgba(246,240,230,.9);backdrop-filter:blur(8px);border-bottom:1px solid var(--line)}\r\n .nav .inner{display:flex;align-items:center;justify-content:space-between;height:64px}\r\n .brand{display:flex;align-items:center;gap:10px;font-family:var(--sf);font-size:18px;font-weight:600;letter-spacing:.01em}\r\n .brand svg{width:22px;height:22px}\r\n .navlinks{display:flex;align-items:center;gap:26px;font-size:13.5px}\r\n .navlinks a{text-decoration:none;color:var(--muted)}\r\n .navlinks a:hover{color:var(--ink)}\r\n .navlinks .btn{background:var(--plum);color:#F6EFE6;padding:9px 18px;border-radius:22px;text-decoration:none}\r\n @media(max-width:720px){ .navlinks a:not(.btn){display:none} }\r\n\r\n \/* hero *\/\r\n .hero{text-align:center;padding:72px 0 48px}\r\n .eyebrow{display:inline-flex;align-items:center;gap:8px;font-size:11px;letter-spacing:.2em;text-transform:uppercase;color:var(--caramelD)}\r\n .eyebrow svg{width:26px;height:12px}\r\n 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.jstep{flex:1;background:var(--cream);border:1px solid var(--line);border-radius:16px;padding:24px 22px;position:relative}\r\n .jstep .k{font-size:11px;letter-spacing:.12em;text-transform:uppercase;color:var(--caramelD)}\r\n .jstep h3{font-family:var(--sf);font-weight:500;font-size:20px;margin:8px 0 8px}\r\n .jstep p{font-size:13.5px;color:var(--muted);margin:0}\r\n .jstep .out{margin-top:14px;font-size:12px;color:var(--plum);background:#F0E7DC;border-radius:20px;padding:6px 12px;display:inline-block}\r\n .jstep .setters{margin:10px 0 0;padding:0;list-style:none}\r\n .jstep .setters li{font-size:12.5px;color:var(--ink);padding:6px 0;border-top:1px solid var(--line);display:flex;justify-content:space-between;gap:8px}\r\n .jstep .setters li:first-child{border-top:none}\r\n .jstep .setters li span{color:var(--muted)}\r\n .connector{display:flex;flex-direction:column;align-items:center;justify-content:center;padding:0 6px;min-width:96px}\r\n .connector .label{font-size:10.5px;letter-spacing:.06em;text-transform:uppercase;color:var(--caramelD);text-align:center;margin-bottom:6px}\r\n .connector svg{width:54px;height:16px}\r\n .jcaption{text-align:center;color:var(--muted);font-size:14px;margin-top:26px;max-width:60ch;margin-left:auto;margin-right:auto}\r\n .jcaption b{color:var(--ink);font-weight:500}\r\n @media(max-width:820px){\r\n .journey{flex-direction:column}\r\n .connector{min-width:0;padding:10px 0;flex-direction:row;gap:10px}\r\n .connector svg{transform:rotate(90deg)}\r\n }\r\n\r\n \/* tool cards *\/\r\n .tools{display:grid;grid-template-columns:1fr 1fr;gap:20px;margin-top:36px}\r\n .tool{background:var(--cream);border:1px solid var(--line);border-radius:16px;padding:26px;display:flex;flex-direction:column}\r\n .tool.wide{grid-column:1 \/ -1}\r\n .tool .tag{font-size:11px;letter-spacing:.12em;text-transform:uppercase;color:var(--caramelD)}\r\n .tool h3{font-family:var(--sf);font-weight:500;font-size:23px;margin:8px 0 8px}\r\n .tool p{font-size:14px;color:var(--muted);margin:0 0 16px}\r\n .tool .meta{display:flex;gap:18px;flex-wrap:wrap;margin-bottom:18px;padding-top:14px;border-top:1px solid var(--line)}\r\n .tool .meta div{font-size:12px}\r\n .tool .meta .l{color:var(--muted);letter-spacing:.05em;text-transform:uppercase;font-size:10px}\r\n .tool .meta .v{font-family:var(--sf);font-size:15px;color:var(--ink);margin-top:2px}\r\n .tool a.open{margin-top:auto;align-self:flex-start;text-decoration:none;background:var(--caramel);color:#3A2230;font-size:14px;font-weight:500;padding:11px 22px;border-radius:24px}\r\n @media(max-width:720px){ .tools{grid-template-columns:1fr} }\r\n\r\n \/* strive *\/\r\n .strive{margin:40px 0;background:#161D51;border-radius:20px;padding:40px 28px;text-align:center;font-family:'Plus Jakarta Sans',var(--ss)}\r\n .strive .k{font-size:11px;letter-spacing:.16em;text-transform:uppercase;color:#8E93C4;font-weight:600}\r\n .strive h3{font-family:'Plus Jakarta Sans',var(--ss);font-weight:700;font-size:26px;color:#fff;margin:10px auto 8px;max-width:18ch}\r\n .strive p{font-size:14px;color:#C6C9E4;max-width:46ch;margin:0 auto 20px}\r\n .strive a{display:inline-block;background:#7B08B5;color:#fff;font-weight:600;font-size:15px;text-decoration:none;padding:15px 32px;border-radius:50px}\r\n\r\n footer{border-top:1px solid var(--line);padding:30px 0;text-align:center;color:var(--muted);font-size:12.5px}\r\n footer .fbrand{font-family:var(--sf);font-size:15px;color:var(--ink)}\r\n<\/style>\r\n<\/head>\r\n<body>\r\n\r\n<nav class=\"nav\"><div class=\"container inner\">\r\n <div class=\"brand\">\r\n <svg viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M21 12H4M9 6L3.5 12 9 18\" stroke=\"#BE8A5A\" stroke-width=\"1.6\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/><\/svg>\r\n Build It Backwards\r\n <\/div>\r\n <div class=\"navlinks\">\r\n <a href=\"#how\">How it works<\/a>\r\n <a href=\"#tools\">The tools<\/a>\r\n <a href=\"quality-of-life-audit.html\" class=\"btn\">Start the audit<\/a>\r\n <\/div>\r\n<\/div><\/nav>\r\n\r\n<header class=\"hero\"><div class=\"container\">\r\n <span class=\"eyebrow\">\r\n <svg viewBox=\"0 0 26 12\" fill=\"none\"><path d=\"M25 6H2M7 1.5L1.5 6 7 10.5\" stroke=\"#9A6B3A\" stroke-width=\"1.3\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/><\/svg>\r\n Begin at the end\r\n <\/span>\r\n <h1>Most businesses are built the wrong way round.<\/h1>\r\n <p>You pour everything into the business and hope enough is left over for a life. Build It Backwards flips it. You design the life you actually want first, work back to the one number your business needs to hit, and let everything else flow down from there.<\/p>\r\n\r\n <div class=\"flip\">\r\n <div class=\"flip-row old\">\r\n <span class=\"lbl\">The usual way<\/span>\r\n <span class=\"chain\">Business first <i>→<\/i> grind <i>→<\/i> whatever is left is your life<\/span>\r\n <\/div>\r\n <div class=\"flip-row new\">\r\n <span class=\"lbl\">Backwards<\/span>\r\n <span class=\"chain\">The life you want <i>→<\/i> Your Number <i>→<\/i> a business built to fund it<\/span>\r\n <\/div>\r\n <\/div>\r\n\r\n <div class=\"cta\">\r\n <a class=\"primary\" href=\"quality-of-life-audit.html\">Start with the audit<\/a>\r\n <a class=\"ghost\" href=\"#how\">See how it works<\/a>\r\n <\/div>\r\n <div class=\"micro\">Your Number, every week<\/div>\r\n<\/div><\/header>\r\n\r\n<section class=\"section\" id=\"how\"><div class=\"container\">\r\n <h2>How the tools work together<\/h2>\r\n <p class=\"sub\">Each tool does one job and hands the next a single number. Nothing to overwhelm you, and everything connected.<\/p>\r\n\r\n <div class=\"journey\">\r\n <div class=\"jstep\">\r\n <div class=\"k\">Start here, the front door<\/div>\r\n <h3>Quality of life audit<\/h3>\r\n <p>Design the life you want, cost it, and let it work back through your tax to the profit your business must make.<\/p>\r\n <span class=\"out\">Gives you: Your Number<\/span>\r\n <\/div>\r\n\r\n <div class=\"connector\">\r\n <div class=\"label\">Your Number<\/div>\r\n <svg viewBox=\"0 0 54 16\" fill=\"none\"><path d=\"M0 8H50M45 3L52 8 45 13\" stroke=\"#C7A07A\" stroke-width=\"1.4\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/><\/svg>\r\n <\/div>\r\n\r\n <div class=\"jstep\">\r\n <div class=\"k\">Then choose your structure<\/div>\r\n <h3>Should I go Ltd?<\/h3>\r\n <p>Now you know your number, see what you would really keep as a sole trader versus a limited company, and land on the way you trade.<\/p>\r\n <span class=\"out\">Gives you: your structure<\/span>\r\n <\/div>\r\n\r\n <div class=\"connector\">\r\n <div class=\"label\">your structure<\/div>\r\n <svg viewBox=\"0 0 54 16\" fill=\"none\"><path d=\"M0 8H50M45 3L52 8 45 13\" stroke=\"#C7A07A\" stroke-width=\"1.4\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/><\/svg>\r\n <\/div>\r\n\r\n <div class=\"jstep\">\r\n <div class=\"k\">Set the rest<\/div>\r\n <h3>Your number-setters<\/h3>\r\n <p>Four quick tools, each working out one more number from the profit the audit found.<\/p>\r\n <ul class=\"setters\">\r\n <li>Revenue target <span>revenue and weekly pulse<\/span><\/li>\r\n <li>Pay yourself <span>your monthly pay<\/span><\/li>\r\n <li>Tax set-aside <span>your tax rate<\/span><\/li>\r\n <li>Cash flow <span>your runway<\/span><\/li>\r\n <\/ul>\r\n <span class=\"out\">Then pricing turns revenue into what to sell<\/span>\r\n <\/div>\r\n\r\n <div class=\"connector\">\r\n <div class=\"label\">five numbers<\/div>\r\n <svg viewBox=\"0 0 54 16\" fill=\"none\"><path d=\"M0 8H50M45 3L52 8 45 13\" stroke=\"#C7A07A\" stroke-width=\"1.4\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/><\/svg>\r\n <\/div>\r\n\r\n <div class=\"jstep\">\r\n <div class=\"k\">Live it, every week<\/div>\r\n <h3>Your dashboard<\/h3>\r\n <p>Your Number lands here as your target. Each week you check in, and the dashboard shows your profit, your tax set aside and your runway against it.<\/p>\r\n <span class=\"out\">Runs your five numbers<\/span>\r\n <\/div>\r\n <\/div>\r\n\r\n <p class=\"jcaption\">The tools all share the same tax engine, so they always agree. <b>Discover Your Number, choose how you trade, then live it.<\/b> The number flows down from the life you want, never up from your costs.<\/p>\r\n<\/div><\/section>\r\n\r\n<section class=\"section\" id=\"tools\" style=\"background:#F1E7DA\"><div class=\"container\">\r\n <h2>The toolkit<\/h2>\r\n <p class=\"sub\">Open any tool. Your answers stay private in your own browser, and the numbers carry across.<\/p>\r\n\r\n <div class=\"tools\">\r\n <div class=\"tool\">\r\n <div class=\"tag\">Start here<\/div>\r\n <h3>Quality of life audit<\/h3>\r\n <p>The heart of it. A guided walk from your wheel of life and your goals, through costing the life you want, to the profit your business needs to make it real.<\/p>\r\n <div class=\"meta\">\r\n <div><div class=\"l\">Takes in<\/div><div class=\"v\">Your life<\/div><\/div>\r\n <div><div class=\"l\">Hands over<\/div><div class=\"v\">Your Number<\/div><\/div>\r\n <\/div>\r\n <a class=\"open\" href=\"quality-of-life-audit.html\">Open the audit<\/a>\r\n <\/div>\r\n\r\n <div class=\"tool\">\r\n <div class=\"tag\">Decide how you trade<\/div>\r\n <h3>Should I go Ltd?<\/h3>\r\n <p>An honest, no-jargon comparison of sole trader versus limited company at your real numbers, so you know which way to trade before the audit works out your tax.<\/p>\r\n <div class=\"meta\">\r\n <div><div class=\"l\">Takes in<\/div><div class=\"v\">Your profit<\/div><\/div>\r\n <div><div class=\"l\">Hands over<\/div><div class=\"v\">Your structure<\/div><\/div>\r\n <\/div>\r\n <a class=\"open\" href=\"should-i-go-ltd.html\">Open the calculator<\/a>\r\n <\/div>\r\n\r\n <div class=\"tool\">\r\n <div class=\"tag\">Turn it into revenue<\/div>\r\n <h3>Revenue target<\/h3>\r\n <p>Profit is not revenue. This turns Your Number into the sales you must generate to reach it, and into one weekly number to watch, with a built-in sales-versus-cost diagnostic.<\/p>\r\n <div class=\"meta\">\r\n <div><div class=\"l\">Takes in<\/div><div class=\"v\">Your Number<\/div><\/div>\r\n <div><div class=\"l\">Hands over<\/div><div class=\"v\">Revenue and weekly pulse<\/div><\/div>\r\n <\/div>\r\n <a class=\"open\" href=\"revenue-target.html\">Open the calculator<\/a>\r\n <\/div>\r\n\r\n <div class=\"tool\">\r\n <div class=\"tag\">Then, how to hit it<\/div>\r\n <h3>Pricing for profit<\/h3>\r\n <p>The reality check: given the revenue you need, it works out how many you must sell and at what price. Your pricing built on your life, not a guess.<\/p>\r\n <div class=\"meta\">\r\n <div><div class=\"l\">Takes in<\/div><div class=\"v\">Your revenue target<\/div><\/div>\r\n <div><div class=\"l\">Hands over<\/div><div class=\"v\">A sales plan<\/div><\/div>\r\n <\/div>\r\n <a class=\"open\" href=\"pricing-for-profit.html\">Open the calculator<\/a>\r\n <\/div>\r\n\r\n <div class=\"tool\">\r\n <div class=\"tag\">Pay yourself<\/div>\r\n <h3>Pay yourself<\/h3>\r\n <p>Salary and dividends made clear. See what lands in your pocket, what goes to HMRC and what stays in the business, with every step of the maths on demand.<\/p>\r\n <div class=\"meta\">\r\n <div><div class=\"l\">Takes in<\/div><div class=\"v\">Your profit<\/div><\/div>\r\n <div><div class=\"l\">Hands over<\/div><div class=\"v\">Your monthly pay<\/div><\/div>\r\n <\/div>\r\n <a class=\"open\" href=\"pay-yourself.html\">Open the calculator<\/a>\r\n <\/div>\r\n\r\n <div class=\"tool\">\r\n <div class=\"tag\">Never get caught out<\/div>\r\n <h3>Set aside for tax<\/h3>\r\n <p>Know what tax is coming and when, and the amount to move into a pot. Work out this month, or check you are on track for the year, with the full breakdown.<\/p>\r\n <div class=\"meta\">\r\n <div><div class=\"l\">Takes in<\/div><div class=\"v\">Your profit<\/div><\/div>\r\n <div><div class=\"l\">Hands over<\/div><div class=\"v\">Your set-aside rate<\/div><\/div>\r\n <\/div>\r\n <a class=\"open\" href=\"tax-set-aside.html\">Open the calculator<\/a>\r\n <\/div>\r\n\r\n <div class=\"tool\">\r\n <div class=\"tag\">Sleep at night<\/div>\r\n <h3>Cash flow and runway<\/h3>\r\n <p>If the money stopped, how long could you keep going? See your runway, set a rainy day buffer and get a simple plan to build it. Cash flow, without the fear.<\/p>\r\n <div class=\"meta\">\r\n <div><div class=\"l\">Takes in<\/div><div class=\"v\">Your cash and costs<\/div><\/div>\r\n <div><div class=\"l\">Hands over<\/div><div class=\"v\">Your runway target<\/div><\/div>\r\n <\/div>\r\n <a class=\"open\" href=\"cash-flow-runway.html\">Open the tool<\/a>\r\n <\/div>\r\n\r\n <div class=\"tool wide\">\r\n <div class=\"tag\">Live it<\/div>\r\n <h3>Your dashboard<\/h3>\r\n <p>You build it through the course, one number per lesson, then it becomes your weekly ritual. Your Number from the audit is the target everything else works back to.<\/p>\r\n <div class=\"meta\">\r\n <div><div class=\"l\">Takes in<\/div><div class=\"v\">Your Number, and your week<\/div><\/div>\r\n <div><div class=\"l\">Gives you<\/div><div class=\"v\">Your five numbers, one page<\/div><\/div>\r\n <\/div>\r\n <a class=\"open\" href=\"your-dashboard.html\">Open the dashboard<\/a>\r\n <\/div>\r\n <\/div>\r\n<\/div><\/section>\r\n\r\n<section><div class=\"container\">\r\n <div class=\"strive\">\r\n <div class=\"k\">Build it backwards \u00b7 striveX<\/div>\r\n <h3>When you would rather it was handled for you<\/h3>\r\n <p>The tools get you clear. When you want an accountant to run the numbers and take the admin off your plate, that is what we do at striveX.<\/p>\r\n <a href=\"https:\/\/strivex.co.uk\/become-a-client-accounting\/\" target=\"_blank\" rel=\"noopener\">Become a client<\/a>\r\n <\/div>\r\n<\/div><\/section>\r\n\r\n<footer><div class=\"container\">\r\n <div class=\"fbrand\">Build It Backwards<\/div>\r\n <div style=\"margin-top:6px\">The size of your business is not the size of your ambition.<\/div>\r\n<\/div><\/footer>\r\n\r\n<\/body>\r\n<\/html>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>The Toolkit \u00b7 Build It Backwards Build It Backwards How it works The tools Start the audit Begin at the end Most businesses are built the wrong way round. You pour everything into the business and hope enough is left over for a life. Build It Backwards flips it. You design the life you actually […]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_canvas","meta":{"_acf_changed":false,"_eb_attr":"","_templately_pack_id":"","_templately_imported_at":"","_templately_source":"","_templately_import_session_id":"","footnotes":""},"class_list":["post-3148","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.bare-digital.com\/ashe\/wp-json\/wp\/v2\/pages\/3148","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bare-digital.com\/ashe\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.bare-digital.com\/ashe\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.bare-digital.com\/ashe\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bare-digital.com\/ashe\/wp-json\/wp\/v2\/comments?post=3148"}],"version-history":[{"count":13,"href":"https:\/\/www.bare-digital.com\/ashe\/wp-json\/wp\/v2\/pages\/3148\/revisions"}],"predecessor-version":[{"id":3425,"href":"https:\/\/www.bare-digital.com\/ashe\/wp-json\/wp\/v2\/pages\/3148\/revisions\/3425"}],"wp:attachment":[{"href":"https:\/\/www.bare-digital.com\/ashe\/wp-json\/wp\/v2\/media?parent=3148"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}