{"id":1275,"date":"2026-06-15T05:01:26","date_gmt":"2026-06-23T12:00:02","guid":{"rendered":"https:\/\/www.bare-digital.com\/ashe\/the-marketing-machine-part-2-the-content-system-behind-150000-new-followers\/"},"modified":"2026-09-07T05:32:24","modified_gmt":"2026-09-07T05:32:24","slug":"the-marketing-machine-part-2-the-content-system-behind-150000-new-followers","status":"publish","type":"post","link":"https:\/\/www.bare-digital.com\/ashe\/the-marketing-machine-part-2-the-content-system-behind-150000-new-followers\/","title":{"rendered":"The Marketing Machine Part 2: The content system behind 150,000 new followers"},"content":{"rendered":"<p>Hi friends,<\/p>\n<p>This one is for every practice owner who knows they should be posting, then gets stuck somewhere between overthinking it, going quiet for three weeks, and genuinely not knowing what to say. If your marketing only happens when you feel motivated, this episode hands you the system that runs underneath it.<\/p>\n<p>I sat down with my content lead, Tamzin,&#8230;<\/p>\n<p>\n          <a href=\"https:\/\/practiceownerspod.substack.com\/p\/the-marketing-machine-part-2-the\" target=\"_blank\" rel=\"noopener\"><br \/>\n              Read more<br \/>\n          <\/a>\n      <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Hi friends, This one is for every practice owner who knows they should be posting, then gets stuck somewhere between overthinking it, going quiet for three weeks, and genuinely not knowing what to say. If your marketing only happens when you feel motivated, this episode hands you the system that runs underneath it. I sat [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":3076,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_eb_attr":"","_templately_pack_id":"","_templately_imported_at":"","_templately_source":"","_templately_import_session_id":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-1275","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-podcast"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.bare-digital.com\/ashe\/wp-json\/wp\/v2\/posts\/1275","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bare-digital.com\/ashe\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bare-digital.com\/ashe\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bare-digital.com\/ashe\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bare-digital.com\/ashe\/wp-json\/wp\/v2\/comments?post=1275"}],"version-history":[{"count":1,"href":"https:\/\/www.bare-digital.com\/ashe\/wp-json\/wp\/v2\/posts\/1275\/revisions"}],"predecessor-version":[{"id":1316,"href":"https:\/\/www.bare-digital.com\/ashe\/wp-json\/wp\/v2\/posts\/1275\/revisions\/1316"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.bare-digital.com\/ashe\/wp-json\/wp\/v2\/media\/3076"}],"wp:attachment":[{"href":"https:\/\/www.bare-digital.com\/ashe\/wp-json\/wp\/v2\/media?parent=1275"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bare-digital.com\/ashe\/wp-json\/wp\/v2\/categories?post=1275"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bare-digital.com\/ashe\/wp-json\/wp\/v2\/tags?post=1275"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}